To enable users to easily link to specific content in a web page, we propose adding support for specifying a text snippet in the URL. When navigating to such a URL, the browser understands more precisely what the user is interested in on the destination page. It may then provide an improved experience, for example: visually emphasizing the text or automatically bringing it into view or allowing the user to jump directly to it. Web standards currently specify support for scrolling to anchor elements with name attributes, as well as DOM elements with ids, when navigating to a fragment. While named anchors and elements with ids enable scrolling to limited specific parts of web pages, not all documents make use of these elements, and not all parts of pages are addressable by named anchors or elements with ids.